220 Elm, Palliser Holdings, 2016
The 220 Elm building is located in Highpoint, North Carolina originally designed by Ron Keenberg of IKOY in 2001. Each floor of the building houses a collection of showrooms for an array of international furniture brands. The top floor of the building is occupied by a group of Canadian-based furniture companies - EQ3, Palliser and Casana. Working within the constraints of the original building plan, the organizational and spacial programming were altered to suit the three businesses, while conveying a unity between the three companies. A wood slat structure meanders throughout the common area of the building, offering dynamic vitas and lighting conditions into each of the showrooms.
Location: North Carolina, USA